Our Mission – Our mission would be to deliver a unique experience to our customers through delivering great food, friendly, attentive service, excellent price and a welcoming presence.
Our History – When Joe Rogers, Sr. got a new house from Tom Forkner in Avondale Estates, GA., in 1949, neither one knew where that relationship would take them.
It’s the mid 1950’s. Joe Rogers and Tom Forkner were neighbors-Joe doing work for a national restaurant chain, the waffle house specials, and Tom inside the local property business. Since employee ownership was not provided by the Toddle House, the thought of starting an organization they could own and share some ownership with each other seemed like a great idea. Joe and Tom wanted to produce a restaurant focused on people-the associates and customers-while serving quality food in a great value.
On Labor Day 1955, their dream was a reality-plus an icon was created-when the first Waffle House restaurant opened its doors for business in Avondale Estates, an Atlanta suburb. After Unit 1 opened, there was no plans for an additional Unit, however the first restaurant established the Waffle House tradition of supplying the friendliest service in the city. Customer loyalty developed as well as the business grew steadily. A couple of years later (1957) Unit 2 was acquired and by 1961, there have been four small restaurants.
In 1961, Joe left Toddle House and visited work full-time at waffle house menu with prices 2020. Tom went full-time right after. The 1960’s saw the emergence of a restaurant chain focused on customer service with a short order concept and, true to the founding beliefs, shared the ownership generously with management.
The company began to expand and new units were built in Georgia and neighboring states. The “Yellow Sign” soon was a familiar landmark along city streets and interstate highways across the Southeast. Beneath the guiding philosophy of “better before bigger,” Waffle House restaurants continued to grow both in new and existing markets.
Since day one, each Waffle House® restaurant provides guests having a unique and comfortable dining experience. At every restaurant, the bright “Yellow Sign” greets customers like an old friend, the jukebox plays a variety of the now famous Waffle House songs and associates give customers a heartfelt greeting because they walk with the door. Furthermore, each restaurant is open round the clock a day, 365 days of the year, inspiring urban myths including “Waffle House doors have no locks.”
Most established businesses these days started as just an idea among some people with no expectation of great size and success. Joe and Tom did not envision what Waffle House is becoming, but they stuck by their concept as well as their belief uctlbj shared ownership. Now greater than 60 years later, the southern icon has developed into a Unique American Phenomenon by serving Good Food Fast.
Because the Waffle House system celebrates more than 60 numerous years of service, we look ahead to making the next generation of clients and associates part of the family. At waffle house opening hours, success is measured by something-People.